The New Kindle – The Best Gift Idea For 2011?

Very rarely does a gift idea apply to an audience as wide as the the new Kindle from Amazon. Put simply, if you know someone young or old that like’s to read then the new Kindle is a great choice of gift. In fact, we’re tipping the Kindle to be the most popular gift of Christmas 2011.

Let’s take a look why:-

Audience – You can buy a Kindle for anyone. Mums, dads, sons, daughters, nieces, nephews and even grand parents. If they read they’ll love it.

Functionality – Don’t make the mistake of comparing the Kindle to a tablet PC. It’s not designed to compete in the Tablet PC market but rather to make the experience of reading books in a digital format as enjoyable as possible. At this, it’s a resounding success. The combination of extreme screen clarity, portability and battery life make it the perfect choice for both avid book worms and casual readers.

Price – The new price tag of under £90 drops the Kindle into a price bracket that’s affordable to most. In fact it defies it’s price and in use feels like it should be twice the asking price.

As such, if you’re struggling to find the right gift for a friend or loved one this Christmas the new Kindle is a great choice. It’s a gift that very few people will be disappointed to receive and is our hot pick for Christmas 2011.